Posted by Web Team Nov - 3 - 2014
Infomediary Campaign – creating new communication pathway in agricultural extension for remote rice farming communities through mobilizing young people to serve as Infomediaries.
Posted by Web Team Nov - 3 - 2014
The “Gusto Namin, Milyonaryo Kayo” is a rural transformation campaign that aims to assess farmers’ readiness and provide strategies to guide them through the stages of behavioral change. Its four key messages include: a) Dagdagan ang mapagkakakitaan sa inyong bukid; b) Alamin kung anong produkto ang patok sa merkado c) I-proseso ang produkto sa iba’t-ibang pamamaraan d) Gumamit ng mga makabago at angkop na teknolohiya
Posted by Web Team Nov - 3 - 2014
The Rural Transformation Movement mobilizes various expertise, organizations, and resources to rally and catalyze rural transformation. By rural transformation, we refer to a process that enables positive and relevant change in farmers’ perceptions, attitudes, practices, and life chances with rice-based agriculture as a driver of inclusive and sustainable growth in the rural farming areas.